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Rob Price, writing for Business Insider: Apps are eating the web. Over the past decade, there has been an inexorable movement from the open internet to the walled gardens of apps — and this trend just hit a major milestone. According to new data from ComScore, more than half of all time Americans spend online is spent in apps — up from around 41% two years ago. It’s a stat that will be discomfiting to advocates of the open web, as well as companies whose core business is built around it — notably Google. As content that was once freely available and indexable on websites becomes silo-ed away in closed-off apps, it makes it harder to search and link to content. This is, of course, the cornerstone of Google’s original business.



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Phone charging with energy bank.

Even if you’re a task-killing ninja, there are still plenty of apps that somehow bite into your battery life. And that problem can be even worse when your phone is asleep, when you can’t even tell which apps are being battery hogs. A new tool called Hush, which was developed by Purdue researchers, aims to solve that dilemma for Android phones by intelligently stopping apps that run in the background while your phone is asleep. It prioritizes the apps you use a lot and stops apps that you rarely use from gumming up the works. Researchers say it can save around 16 percent of battery life — that’s not huge, but it could be very useful if a similar tool were embedded with phones. You can test out Hush for yourself via its Github page, but it’ll likely be a while before it’s available in a more polished form.

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Source: Purdue

Tags: Hush, mobilepostcross, smartphones

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LinkedIn added analytic support to Company Pages Wednesday, giving businesses the opportunity to track how content shared on LinkedIn performs.

Starting Wednesday companies can use analytics to find out which of their LinkedIn posts are driving the most engagement, get a detailed demographic of their followers and compare the growth of their brand against similar brands using the site.

Analytics can be accessed from a tab at the top of your company page, and can be filtered by date and time period to show the more relevant details for you. Read more…More about Linkedin, Analytics, Business, and Apps Software

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Gizmo

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Although it’s always nice to receive a thoughtful greeting card, they’re not exactly the most innovative medium.

A new Kickstarter from Artiphany is attempting to change this by developing Augmented Reality greeting cards which feature customizable 3D video messages.

The project, called Gizmo greeting cards, features Gizmo the robot, who materializes to wish the receiver a happy birthday, a happy holiday or a happy Valentine’s Day.

The cards come with a selection of stickers, and when the appropriate code is scanned, Gizmo appears and delivers the corresponding message. Read more…More about Greeting Cards, Augmented Reality, Kickstarter, Tech, and Apps Software

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