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LiveMessage

(via VentureBeat)

At its Dreamforce conference conference in San Francisco today, customer relationship management software company Salesforce announced the launch of LiveMessage, a feature of the existing Service Cloud product that will let customer support representatives communicate with customers across multiple messaging apps.

Speaking onstage during a keynote presentation, Salesforce cofounder and chief executive said LiveMessage is a way to support “conversation as a platform” — that is, simple text-oriented messaging apps that are so common to individuals can be and should be open to communication with businesses, too.

The technology for LiveMessage is based on Salesforce’s recent HeyWire… Continue reading